There is no magic trick to stimulating innovation in your group or company. It simply require a few simple steps.

1. Encourage people to make suggestion regarding their area of responsibility and operation. Implement as many as possible. If a suggestion doesn’t work you can always get rid of it.

2. Don’t criticize ideas.

3. Problem solve systematically.

4. Brainstorm regularly.

5. Be serendipitous.

6. Fantasize.

7. Constantly seek improvement.

8. Listen carefully to customer’s needs and desires and sincerely seek to meet them..

9. Regularly ask, “What will we be doing five years from now?”

10. Read relevant periodicals, and books. Attend seminars, association meetings, and trade shows.

11. Brainstorm the following every quarter:

“We could double our sales if..?”
“We could use our present resources to provide what additional products?”