Brainstorming is a technique used to generate ideas and solutions first popularized by Alex Faickney Osborn in his book Applied Imagination.
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Assemble group of 7 to 10 people.
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Write problem in form of question on white board or display pad. Or, use sentence stems. Example, We could increase sales if we……..?
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List answers on boards. As many as possible. Do not judge any until tomorrow.
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Sleep on it.
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Regroup and list more answers on boards. Do not discuss any until all are listed.
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Sleep on it.
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Pick a solution and implement immediately.
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